Save the date for Mercedes-Benz FashionWeek Amsterdam

Mercedes-Benz FashionWeek Amsterdam (MBFWA) announced the programme for its coming winter edition.

The 22nd edition takes place from Friday 16 to Monday 26 January 2015. During this national fashion week, Amsterdam will fizz with fashion for ten days.
A global fashion platform, at which established names and young fashion designers steal the show with their Autumn/Winter 2016 collections.

Mercedes-Benz FashionWeek Amsterdam Catwalk Programme

The 22nd edition of Mercedes-Benz FashionWeek Amsterdam catwalk programme will start with Avelon, a well-known label in the Parisian fashion scene, followed by a very special show by Edwin Oudshoorn.
Both shows are presented by title sponsor Mercedes-Benz.
Claes Iversen, Aziz Bekkaoui, DORHOUT MEES and MaryMe-JimmyPaul will also present their newest collections, as well Tony Cohen, whose last show inspired Mercedes-Benz FashionWeek Amsterdam to select one of his images as the campaign image of this edition.
The Scandinavian brand ARMY OF ME will also feature in the catwalk programme of Mercedes-Benz FashionWeek Amsterdam.
In addition, some wonderful shoes will be strutting along the catwalk, for instance in the ten-year anniversary show given by Shabbies Amsterdam, one of the brands of designer Fred de la Bretonière.

Vodafone Firsts Fashion LAB

The Vodafone Firsts Fashion LAB programme of last summer was a great success. As part of Vodafone's worldwide Firsts programme, this edition will once again offer a platform to young fashion designers.
The Dutch pearl Liselore Frowijn will open the Vodafone Firsts Fashion LAB programme on Thursday 22 January. The impressive Vodafone Firsts Fashion LAB programme ensured plenty of requests from fashion designers to have the chance to show their work during this edition.
The Advisory Board, which advises the organisation in order to guarantee the quality of the programming, had a tough job in making a selection from the whole spectrum of talented designers. The Vodafone Firsts Fashion LAB PRO’s are MAISON the FAUX, EVAN Menswear, and Schueller de Waal.
The programme also comprises international pearls: Claudia Susini (Italy), Jinhee Moon (Korea), and Zhengzheng Li (China).

Zalando presents 10 Days Downtown

Zalando proudly presents ‘10 Days Downtown,’ as it did during the previous summer edition.
A creative and artistic programme will be presented over a period of ten (10!) whole days, showing cross-overs between fashion and other disciplines.
The programme elements will take place every day at a variety of impressive, appealing, and cultural locations in Amsterdam, including film, dance, and music. The fashion week starts with a large-scale opening event at the Melkweg Club & Gallery. The weekend will be 'extended' at the creative breeding ground of the ‘Volkshotel’ and at the Dutch National Opera & Ballet.
The popular ‘Fashion & Van Gogh’ event will be held at the Van Gogh Museum on Friday 23 January.

Fashion will be brought from the Far East to be shown in Amsterdam. Some of the names of the young fashion designers that will bring fashion from the catwalk to the sidewalk: David Laport, Zyanya Keizer, Elke van Zuylen & Mirte van de Wijngaarden.

The programme of Zalando presents 10 Days Downtown will conclude on Sunday 25 January at ‘De Hallen,’ Amsterdam's newest hotspot. During the local goods market, fashion will naturally take centre stage.

For more information visit Fashion Week Amsterdam

AXDW Fashion Design Project - We want your vote

During the 16th Athens Xclusive Designers Week aspirant designers joined the Fashion Design Project and now you can see the result and vote for your favourite designer.

37 designers are waiting for your own opinion about their fashion sketch designed during the fashion week from 24 to 27 October.
The participants, regardless of study and profession, created their own sketch in a specially reserved for them space.

By visiting AXDW on Facebook, you can vote through a special application for your favorite fashion sketch, giving the opportunity to the upcoming designer to participate at the New Designers Awards during the next event. You can vote until January 20th, 2015.
So vote for your favourite participant here!

See here last season's winner.

Introducing TRASH4FLASH

TRASH4FLASH is a Athens based jewellery brand, designed by Katerina Stamatopoulou.

Katerina vision behind TRASH4FLASH is to highlight the power and beauty of upcycled jewellery and promote a more ethical approach towards fashion. T4F is introduced in the jewellery market as a fashion brand, based on the originality of forward concept designs.
Strongly supporting the benefit of uniqueness, all products are one-off offering the fans the advantage to stand out. 

"Modern art constantly changes faces according to the socio-political conditions which bring forward new artistic movements. Over-consumption has led to the over-possession of products which tend to become useless; just plain objects at the end of their life cycle. One of today’s movements is trash art; the creation of artifacts using discarded material, which they now come into play in order to redefine art, in this case, the art of making jewellery."

Here a glimpse of the Elite collection for this winter.

Photos by Nikolas Tsakris, model Daphne Kalyva, Make up Zoe Tzirtzilaki and Hair Styling Eleni Karipidi.

For more visit T4F

Introducing Bambie & Butler Handbags Collection

Bambie & Butler is proud to present their luxurious debut collection. The British brand is responsible for designing a unique and stylish women’s wear and accessories line.

Bambie & Butler’s debut collection includes women’s daily wear, handbags, and accessories.

The woman sporting a Bambie & Butler design is bon vivant, sassy, and lives and breathes the luxury lifestyle. Born out of a dusty, vintage clothing chest, the Bambie & Butler designs evoke dreamy childhood memories of dressing up in Victorian Atelier whilst twirling in front of the vanity mirror of grandmother’s Rosewood cottage.

Madame Dauphine

Time practically stands still with Bambie & Butler in such a classic style, which forms the DNA of the brand. According to Bambie & Butler, “We at Bambie & Butler are a UK based luxury brand. We are eccentrically British, and at the heart of everything we create there is time-honored craftsmanship.” From the quality of fabric in their clothing designs to the fine details of the accessories line, Bambie & Butler only uses the finest techniques.
The pieces are crafted using only hand-embellishment techniques, which have been honed by Embroiders “Hand & Lock,” London. Est. 1767.
They also entrust their luxury leather needs with specialist, Pittards Plc, Est. 1826.

On top of their attention to fine craftsmanship, Bambie & Butler stresses the importance of shape and fit. To ensure the best fit, the brand ensures each step of the design process only selects from the best, starting with material. The Ethos of the brand is the base of the fabric, from which all design aesthetics are created. According to the brand, “A million people can design a tea dress, but very few can design a tea dress created from tea!”

To create a unique and signature look, Bambie & Butler focus on using a rich and opulent colour pallet in order to compliment the wearers’ surroundings. Available in various colours, from warm neutrals to rich jewel tones, customers will feel confident carrying any one of Bambie & Butler’s A/W 2014 handbags. Customers can choose from the Madame Pompadour, Mademoiselle Lisette, Madame Dauphine, and Mademoiselle De Clermont. Made with fine leathers, classic hardware, and luxurious sheepskin, the Bambie & Butler woman will be the envy of every British fashion mogul.

For more information visit Bambie & Butter

Marlon Teixeira & Caroline Trentini for Agua de Coco for C&A

Eduardo Rezende captured Marlon Teixeira and Caroline Trentini for the summer 2015 ad campaign of Agua de Coco for C&A.

About Agua de Coco

In 1985 stylist Liana Thomaz creates Água de Coco with only a sewing machine, a seamstress, a lot of determination and a well defined objective: launching a beachwear brand of unquestionable quality. Dream achieved.

Today, the respected swimwear label´s place on the worldwide fashion scene is ensured. The label, which parades at the São Paulo Fashion Week, Latin America’s largest fashion event is always showing remarkable novelties to a public which is eager for authentic fashion and enjoys resting or having fun at the most beautiful coastal landscapes.

Liana Thomaz, Água de Coco’s director, declares: “Our work was always based on the satisfaction of our target public: demanding women whose priorities are quality and comfort. And the result of all this effort shows in the success and acknowledgement conquered inside the national and international markets.

Julia Roberts for Calzedonia

Julia Roberts has been captured for the Italian brand Calzedonia the way we like her with a charming smile. In the commercial she is a real woman during a journey, discovering herself through places and meetings.

She is, in other words, the main character of the new promotional video called “Life is a journey”, which has been shot last summer in Scotland, Italy and France.

Starting from Scotland, where a pristine landscape requires silence and listen. Then there is Paris, where Julia is immersed, following the Seine as it was the flow of her existence, through bookstores, romantic encounters and dreaming atmospheres up to the sunset. But in a strong desire of authenticity, Julia’s awakening happens in the warm atmosphere of a farmhouse in the hills near Florence. A land of history, tradition and beauty, which will make her understand one important thing: Life is a journey, to enjoy at every step.

An emotional commercial, with an authentic and cinematographic taste, desired by Calzedonia to speak once again from women to women, through the most charming smile of contemporary cinema.

Source: Calzedonia

Stelios Koudounaris Fall-Winter 2015

Here my favorites pieces of Stelios Koudounaris Fall-Winter 2015 collection  feat. Jessica of D-Models.

The photos are by Charalambos Giannakopoulos, styling by Haris Gotzamanidis and Ilias Mihalolias, make up by Marita Thoma Politou, fashion assistent Platon Papagiannopoulos.

For more visit stelioskoudounaris.com

Dior: New Couture by Patrick Demarchelier

On the 25th of November the second volume of Dior Couture by Patrick Demarchelier will be published by Rizzoli, foreword by Cathy Horyn.

The second volume of legendary photographer Patrick Demarchelier’s sublime portraits of iconic Dior haute couture looks, from Christian Dior to Raf Simons. From the moment Christian Dior unveiled his famed "New Look" collection in Paris on February 12, 1947, women’s fashion changed forever. Still one of the most revered names in fashion, Dior is known today for its unique couture dresses. This gorgeous volume continues the homage paid by famed photographer Patrick Demarchelier to one of the most important and influential fashion houses in the world. Working closely with the House of Dior, Demarchelier showcases the extraordinary gowns made in the Dior ateliers from 1947 to today. Alongside dresses designed by Dior himself, creations by the designers who succeeded him show the continuity of the house’s rich heritage up to the absolute modernity of Raf Simons’s designs. Sumptuously illustrated and beautifully designed, this book, a must for every fashion library, immortalizes the archetype of haute-couture glamour.

See also the video of Patrick Demarchelier on the book

To see the interview with English subtitles, click here.

Source: Amazon

Breathe Collection by Nike

It may be cool in the Northern Hemisphere for the Holiday 2014 season, but it’s summertime in the Southern half of the world.
Working out should be part of our daily activities so by loving summertime I am embracing this new collection by Nike.

With the new Breathe Collection, Nike brings summer-focused performance benefits to sport classics. To combat the heat, the collection features breathable, lightweight sneakers that are comfortable enough to keep up with any warm-weather activities. In other words: sneakers for the spirit of summer.

In South America, Brasil’s hot and humid conditions inspired Nike design with the on-the-go lifestyle that switches from the beach one minute, to running and training the next.

The Nike Design team integrated lightweight and breathable materials into the footwear collection to help free feet from oppressive summer temperatures.

The Nike Breathe Collection deconstructs two of Nike’s iconic silhouettes, transforming classic Nike Air Max and Nike Roshe Run sneakers into ultra-breathable, lightweight shoes. The shoes have been stripped to their core essentials — layers of reinforcement removed and heavy materials eliminated. Spacer mesh creates pockets of air between the upper materials to allow for increased airflow.

The Nike Breathe Collection's Air Max Lunar1 styles are infused with Nike Lunarlon foam technology, which refines cushioning by taking comfort and support with a responsive foam ride.

Distinct colorways for men and women offer vibrant summery hues. The Nike Breathe Collection is available on nike.com and at select Nike retailers.

NIKE AIR MAX LUNAR1

Nike Air Max Lunar1 is the definitive union of lightweight cushioning and flexibility. This season, the beveled ribs of Lunarlon foam are highlighted by a colored window that complements the mesh upper.

NIKE AIR MAX 1

Stripped of its traditional leather, suede and synthetic overlays, the Nike Air Max 1 Breathe sheds weight and improves breathability. A dynamic fit tongue ensures the foot stays secure and moves with the body, while an updated Phylon tooling makes the sole ultra-light and super comfortable.

Bold piping offsets the gray mesh to give this season's Air Max Breathe an updated look.

NIKE ROSHE RUN

The definition of cool style, bright colors dominate this season's Nike Roshe Run. The men's colorways boast vividly hued outsoles, bringing a strong contrast to the neutral uppers. The women's looks take the opposite approach, with white outsoles supporting vibrant uppers and accented with a white Swoosh logo.

"Passe-Present-Futur" at Pierre Cardin's new museum

French fashion designer Pierre Cardin opens his Paris museum on Thursday, which showcases his avant garde and space age designs spanning the decades.

He developed the first line of clothes for men by a courtier and continually changed and expanded the world of fashion with his creations for generations. He is considered a living legend in the fashion industry.

At 92 years old, Pierre Cardin is still at work. Cardin was a pioneer of French fashion in 50s and is still pushing the boundaries today as the oldest designer in the business.

Now, a museum in Paris has been opened in his honor, to showcase the avant garde and space age designs that made his name.

"There are more than 7,000 designs, but I didn't sell them all because I always found them too unique and I couldn't sell them, so I had to keep them, and that formed the basis for this museum," Cardin said.

Playful, colourful and at times eccentric, these haute-couture designs showcase Cardin's fascination with the future and his tireless experimentation. The avant-garde designer, known for his geometric shapes, dresses decorated with circular and rectangular motifs and astronaut's headgear, has always tended to look forward rather than backward. But he is making an exception today. His Past-Present-Future museum, until recently tucked away in a far-flung corner of the Paris suburbs, reopened in the more central Marais.

The exhibit traces Cardin's 60-year career through some 200 fashion pieces, as well as hats, shoes, pieces of jewellery and furniture.

The son of parents who settled in France in 1924 after escaping Italy's fascist regime, Cardin says the museum will deliver a "legacy for a couturier who came from nothing".

As successful in business as was in fashion, Cardin started work as an apprentice at 14, moving to Paris after World War II where he worked at the Paquin and Schiaparelli fashion houses before joining Christian Dior.
In 1950, having failed to get a job with Balenciaga, he decided to set up on his own. "I had the chance to achieve everything I wanted without needing a banker, authority... I was a free man from the age of 20," he recalls. 
His 1964 "Space Age" collection remains a landmark in fashion history with its cut-out dresses, knitted catsuits, tight leather pants, close-fitting helmets and batwing jumpers.

"Only lines count. I only care for simplicity," he once wrote. For style to become real, proportion and line are primordial." Cardin, who inaugurated the 1,000-square-metre museum on past Thursday, was also one of the earliest believers in ready-to-wear.
After launching his first ready-to-wear collection in 1959, he was promptly expelled from Paris's association of haute couturiers. But the new trend for more accessible fashion was an unstoppable force and he was later readmitted.

Today, despite being in his tenth decade, Cardin remains inexhaustible. His many business acquisitions take in hotels, factories, boutiques and restaurants, including Paris's upmarket eaterie Maxim's which he turned into an international chain with branches all over the world.

In 2011, he put his fashion label, made up of some 300 licence contracts, up for sale saying he hoped it would fetch up to a billion euros.

Even now, Cardin continues to design for the catwalks from time to time. "It's youth that makes fashion, not old people. Me, I'm one of the old people now, but I have stayed young," he says. He does not mention any of the younger generation of designers as heirs, though, and appears to regret what he perceives as a loss of distinctiveness.

"Fashion design is so diverse. It does not have clear identities as before with Balenciaga, Chanel, Cardin, Courreges. Design is about being recognised without a label. Elegance alone is not sufficient," he says. Still busy with his own business empire, however, he is happy to remain largely detached from the rest of the fashion world. "I don't see the other designers. I have so much to do personally," he says, adding: "I don't have to judge them, they have their work and I have mine."

Source: afp - Helen Rowe, Anne-Laure Mondesert, cctv

See also Pierre Cardin in Athens

'The world of El Greco' by Laskaris Haute Couture

This evening at Technopolis in Athens Laskaris Haute Couture presented his winter 2014-2015 collection inspired by the works of El Greco, from the color palettes, shapes and fabrics to the sartorial details.

Four centuries after his death, El Greco remains not only a benchmark for the global art but is also inspiring fashion.
For months the fashion designer Laskaris studied historical books of art of the renowned Greek painter, did research on luxurious fabrics and craft techniques, and created an exclusive collection of clothing inspired by the paintings and life of El Greco.

The show, dedicated to the 400th anniversary of the death of El Greco and "El Greco year", full of precious materials, workmanship, interpretations of the artwork and an amazing lighting decor by Maria Kalamara made the audience speechless.

El Greco look-alike and 'his son' opened the show, Nikos Karagkiaouris, baritone at the opera, and Filippos Koutsourelis.

El Greco was centuries ahead of its time, even in fashion. Both clothes and hair were key trends in the fashion of the 30s of last century and on. Something that is incredibly impressive and proves that this great creator inspired all of us.

All the show is inspired by El Greco and his time. Laskaris and his team studied everything carefully. Their goal was to present fashion, not theatrical costumes, clothes that are wearable and fashionable today.
That was the hardest part of creating since Laskaris had to find all the elements of which will give him the opportunity to design and build a collection of dresses, coats and toilets.
The heroes depicted in the paintings come to life in a glam show.

The black and white clothing with impressive collars, distinguished in many of the famous portraits of El Greco, embroidered items from capes and uniforms. Monks, princes and warriors, all were part of the inspiration of the designer, who dared a huge challenge.

"The issue for me as designer of clothing, was to gather all the information that will accompany me on this journey. I found them through the works of El Greco, I studied all the books through analysing his work and his life. Weeks I had committed to the whole effort and finally I found the key inspiration.
The difficulty for me was to find out which one could stand in the current season and creating a new trend, while the public is totally reminded of El Greco." explains the designer based in Athens.

For example the collar El Greco painted in 1580, "Portrait of a gentleman from Casa de Leiva". "The collar I made with materials, so it stands exactly as in the painting. In some places I used a special silicone, so it looks like the original."

He created a series of dresses on which he embroidered by hand exactly the same patterns.
Also the weapons are embroidered in sheer fabric with gold and silver threads,
Some accessories are of leather like the faces of angels, wings and feathers, which were made of specific templates, the same as the famous paintings that are currently in prominent museums around the world or in personal collections.

The show didn't end with a classic wedding dress, but with one of the figures of the Virgin of El Greco, worn by Nonika Tsapela, actress and the granddaughter of Nonika Galinea.
Just like "The glory of Philippe II" by El Greco the show ended with a tableau vivant.

"Thus, only for this presentation I will make a creation with the Virgin dressed in white, just like we see in the painting "San Ildenfonso" of 1608, with gold details and striking crown on her head."

The fashion show was in honor of the great Greek painter, 400 years after his death, characterising the theatricality of the paintings of the Cretan artist. It told the path of the painter from Crete to Spain with its decoration, lighting, kinesiology and music, creating an authentic atmosphere.

The handmade tiara, a copy of the painting "The Coronation of the Virgin" and the religious articles are by Gregory and Elena Katsakiori. The overknee boots are by Stathis Samantas.
Make up by Elena Psoma and hairstyling by Valentino.

Read more on El Greco and don't miss the art exhibition of El Greco at Benaki Museum in Athens, see here .

Celebration of El Greco Year in Athens

Yesterday was the opening of the exhibition 'Friends and Patrons of El Greco in Toledo' at Benaki Museum in Athens.

To mark the 400th anniversary of El Greco’s death, the Greek State has declared 2014 El Greco Year. Major exhibitions, conferences and varied events dedicated to the great artist are being held in Greece, throughout the world and above all in Spain, where El Greco spent the greater part of his life.

The exhibition 'Friends and Patrons of El Greco in Toledo' is organized on this occasion and is focused on the presentation of the intellectuals, collectors and patrons who constituted El Greco’s personal close circle in Toledo, inspiring and supporting him, throughout his creative journey.

The exhibition comprises important archival material from archives in Toledo (Archivo Municipal de Toledo, Archivo Provincial de Toledo, Biblioteca de Castilla-La Mancha) and Madrid (Archivo Historico de Protocolos de Madrid), manuscripts and books from the National Library of Spain (Biblioteca Nacional de Espana), as well as four portraits of El Greco from the collections of the Museo del Prado, the Museo del Greco in Toledo as well as from a private collection in London.

The exhibition is accompanied by a rich scientific publication, edited by Art Historian Nikos Hadjinikolaou (Professor Emeritus of the University of Crete).
Exhibition curators: Richard Kagan (Professor, John Hopkins University, Baltimore), Nikos Hadjinikolaou

Another exhibition of the artist is coming up at Benaki Museum on the 21st of November as part of El Greco Year: Domenikos Theotokopoulos between Venice and Rome.

The exhibition was this summer at the Historical Museum of Crete, the birthplace of Domenikos Theotokopoulos.

From a very young age, Domenicos Theotokopoulos excelled as an artist in Venetian Candia (present-day Heraklion), at the time the Cretan School was at its zenith. Thus equipped, the young Cretan left in 1576 for Venice, the mother city, where he attended the workshop of the famed Titian. In 1570 he moved to Rome, remaining until at least 1573. In 1577 he settled in Toledo, where he was to stay until the end of his life. It was then that he created his most important works.

The exhibition is dedicated to the artist’s Italian period. Taking the two paintings on permanent exhibition at the Historical Museum of Crete as its focal point – View of Mt. Sinai and the Monastery of St. Catherine (c. 1570, owned by the Andreas and Maria Kalokerinos Foundations) and The Baptism of Christ (c. 1569, owned by the Municipality of Heraklion) – the broader artistic milieu is recreated. Relevant works from 16th century Cretan icon painting are on display, as well as similarly themed works by Western artists. The human milieu surrounding Theotokopoulos is recreated in parallel, with his noted patrons, and the major artists he became associated with during his time in Italy, at a time when the recognition, support and protection of prominent personages was essential to an artist’s survival and advancement. The historical figures presented in the exhibition are the powerful cardinal Alessandro Farnese, at whose palace on Rome El Greco stayed for two years; his librarian Fulvio Orsini; and the famed miniaturist Giulio Clovio, who, in a letter to Cardinal Farnese, described Theotokopoulos as “a rare case in painting”.

The exhibition presents major paintings and engravings from museums and private collections in Greece and abroad: the Galleria Uffizi (Florence); Pinacoteca Vaticana (Rome); Münchner Stadtmuseum (Munich); Kupferstichkabinett (Berlin); Istituto Nazionale per la Grafica (Rome); the Historical Museum; the Byzantine and Christian Museum (Athens);the Gennadius Library; the Zosimaia Library; the Archdiocese of Crete; the Marianna Latsi Collection.
Works to be exhibited for the first ever time in Greece include The Adoration of the Shepherds held by the Agnes Etherington Art Center (Kingston, Ontario, Canada); Portrait of Guilio Clovio by Sofonisba Anguissola, from the Malgeri-Zeri Collection (Rome); and a Portrait of Fulvio Orsini by an unknown artist, from the Uffizi Gallery Museum (Florence). The exhibition is complemented by a wealth of archive material, books and documentary evidence.

Both exhibitions are until the 1st March 2015. For opening hours and more information visit www.benaki.gr

Also in Spain there are several exhibitions on El Greco, The Greek of Toledo. For more information visit www.elgreco2014.com

Laskaris, a greek designer, inspired by the work of El Greco, will present tomorrow his winter 2014-2015 collection. Can't wait to see it!

Benetton Press Day - Spring-Summer 2015

Yesterday in the center of Athens United Colors of Benetton organised a press event to introduce us to the spring-summer 2015 collection.

For spring 2015, United Colors of Benetton is inspired by Italian elegance, creating a collection that focuses on the unique Italian style and more specifically to the unique aura of Rome. There, the women are feminine, elegant and well-dressed, and the men with an irresistible masculine charm, do not hesitate to play with the latest fashion trends, without excesses.

ABOUT THE WOMEN'S COLLECTION

An "explosion" of flowers is featuring the womenswear collection of Benetton. Sleek, practical and very feminine lines that keep the proportions and bring to mind the happy sunny atmosphere of Rome of the 50's, through cropped pants, tiny female shirts, twin-sets and light jackets with perfect fit.
A wide range of fashionable cotton shirts, playing with classic plaid and bold floral.

The unusual finishes give a touch of luxury to everyday occurrences, lurex jacquard fabrics with bright stones, coats with Mao collars, asymmetrical mini skirts and cropped jackets, to obtain a more glam aesthetic.
The modern woman is inspired by celebrities such as Audrey Hepburn and Jackie O.  This year Benetton combines shiny metallic jacquard jackets with silk dresses, A line, ideal for a night out.
The collection includes elegant cocktail dresses with tulle details in a romantic mood, blouses and shirts slides in black or colored powder, with collars decorated with stones, pearls and brooches.

The palette of colors contains pastel colors like yellow and pink, shades of red, lime and hot pink, which blend perfectly with the plurality of soft, cotton, floral prints.

In the spring of 2015, the classic colors of Benetton are combined with beige tones, such as for example an orange skirt with a thin red sweater and a beige coat.
For women who "embrace" the floral trend, there are compelling pleated skirts and dresses with spring motifs, also suitable for more formal occasions or a relaxing evening out. The more daring can try to complete the look with heels in the same pattern.

Benetton has also designed a series of shiny jewelry in many colors. Hanging earrings and gold necklace with shiny stones as well as colorful enameled pendants that remind America of the 50s, make up the collection. Modern bronze and black chokers up classic necklace with rows of faux pearls, which can be combined with a chic clutch or sandals decorated with crystals.

The ad campaign looks amazing, shot in Rome but it will be released in December. So stay tuned to see the spring campaign!

ABOUT THE MEN'S COLLECTION

The spring collection for men of Benetton is designed to accompany him to every corner of the world. The man of Benetton impresses not because the "overdone", but by confidence and dynamism. He wears loose rain coats and suede jackets to polo shirts and polka dot or floral shirts. Evening wear with well-cut cotton suits in black, gray or dark blue.

The colors are inspired by the shades of the city, such as dark orange, dark blue and military green. The perfect urban look consists of three parts, the blue fabric bomber jacket, classic jeans and sporty fleece jacket. Cotton jeans or shorts and t-shirts with prints with denim plaid shirts, create combinations that are always valid.

Here a preview of the collection.

And a photo review of the evening.