Besides the presentation of Fashion Designers also OZON presented a few short films by several artists.
The program started by the history and accomplishments of OZON magazine, this time is already the fifth time of 4FashionShake!
Followed by a short film introducing Ladies & Gents.
"Ladies & Gents is a fashion website that celebrates people instead of trends. L&G loves to watch the ways different persons express their dreams, aspirations and feelings through clothes. L&G meets creative people who love to use fashion as a means to all sorts of ends. In other words L&G is a fashion blog about fun and feeling. And it is a labour of love of Pandelis Vitaliotis, a longtime art director for various print fashion magazines.
The fashion video created by the L&G team and directed by Harris Farsarakis is their idea of fun! "
The first presentation is by fashion designer Eleftheria Arapoglou for Digitaria. Click here for the show.
"Digitaria is an innovative fashion label that offers bespoke tailoring and strong silhouettes that appeal to both men and women.Digitaria is a label known for its design with a style statement, merging wear ability with a high end appeal.Digitaria label holds a distinctive style that stands out for the cut, the shape and the attitude.The Digitaria label represents the collaboration of creative thinking and a will to exchange ideas and interact with different creative partners."
Mara Desypris presented her experimental video as you can see until the 6th April at CAMP!, Plateia Kotzia, see here.
Six Lee presented his 'We're all at the end' collection for F/W 2012. Clicke here for the show.
"After his graduation from the Royal Academy of Fine Arts in Antwerp. Six Lee moved to London in order to collaborate with Alexander McQueen’s menswear team. Today, he spends his time between his studio in Hong Kong and Antwerp, where he is working on the creative development of his fashion concepts.
A rapidly emerging designer, with his second collection being showed in Paris Menswear Fashion Week, while he is part-time lecturing at the Polytechnic University of Hong Kong and some of his dream-alike and boyish designed are sold in some of the notable boutiques like RA in Paris and in Antwerp."
Ubi Sunt presented a short film.
"One of the most promising designing duos from Scandinavia, Ubi Sunt, are intriguing and extremely simple, when most of the young designers tend to over think their garments. Swedish native Moa Wikman and Iranian-born Frenchman Aidin Sanati, the designers behind the label, first met at London College of Fashion and have already been hailed during the Stockholm Fashion Week, where they showed their 3rd collection.
Ubi Sunt expresses a new form of minimalism, which exceeds the classic Scandinavian shape in menswear and succeeds to deliver a dramatic style between the garment and the wearer."
Yiorgos Eleftheriades presented his fall-winter 2012-2013 collection with an interesting choreography, click here to see the show.
Andrew Thomas Huang presented his project ‘Solipsist’, which is talking about the theory of solipsism
Creative magazine introduced him as one of the 'Directors to watch'."
To have a general look of the evening at Pallas Theater and the guests click here.
Text source: www.4fashionshake.com
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