Get ready for London Collections: Men

Iconic British brand Superdry is teaming up with the British Fashion Council to celebrate the start of London Collections: Men on Saturday 14th June by co-hosting an exclusive party on the eve of the three-day fashion event.

Guests will be invited to join Dylan Jones OBE, Chair of London Collections: Men, Caroline Rush, Chief Executive of the British Fashion Council and Superdry co-founders James Holder and Julian Dunkerton. Social media star and DJ Bip Ling will kick off the celebrations ahead of world-renowned music legend Mark Ronson.

At The Event Superdry will also preview its SS15 collection as well as screening the England vs. Italy World Cup match so that guests don’t miss the big game.

June 2014 will mark the fifth edition of London Collections: Men and the third appearance of Superdry at this celebration of the best of British menswear. Each event held by the brand at London Collections: Men has offered an insight into the ethos of the label. At its first-ever London Collections: Men showcase, Superdry presented a tailoring collaboration with four unique characters introduced via a 1960s-inspired set. The second appearance in January 2014 took the brand to the catwalk, where tribes of Superdry-clad models marched in front of a celebrity and press-filled audience. The night culminated in a party headlined by London Collections: Men ambassador, Nick Grimshaw. This season’s celebrations are set to kick off the London Collections: Men schedule in true Superdry style.

Over 60 designers are confirmed on the official Show Schedule including 32 shows and 30 presentations. 43 events will take place during London Collections: Men.
See here the participating designers, the schedules and more information.