Selfridges shop windows turned into an art gallery

From 2 September to 25 October Britain’s most talked about contemporary art project takes over Selfridges London with its fourth and most ambitious project yet.

Tarik Echols, King of Pop - Museum of Everything

An art world sensation since 2009, The Museum of Everything is one of Europe's most dynamic new museums. It has introduced critics and the public alike to untrained, unintentional and unexhibited artists from around the globe.
Set to be the largest art installation in the history of Selfridges, The Museum of Everything’s Exhibiton #4 will occupy the world-renowned Orchard and Oxford Street windows. Venture inside to discover the Selfridges Ultralounge displaying over 200 never-before-seen artworks.
The Shop of Everything will occupy the Concept Store in the Wonder Room selling a wide range of bespoke and collectable products to benefit the museum and its artists. These include its own label, Everything Ltd, a fashion collection with celebrated design team Clements Ribeiro and shoes by Tracey Neuls, all featuring artworks in the show.
Playful, personal, colourful and complex, Exhibition #4 is The Museum of Everything's most radical show yet. It reveals an astonishing visual language which speaks for those who often cannot and asks the audience to consider why these artists remain invisible - not only to museums and galleries, but to society as a whole.
Source: Selfridges

Photo by Dan Kitwood/Getty Images