Clarks presents Marloes Blaas @ Amsterdam Fashion Week

During the 16th Amsterdam Fashion Week Clarks presented two young fashion designers, Jacob Kok and Marloes Blaas.
In my previous post you could read about Clarks and Jacob Kok (or click here) now let us have a look at the collection of Marloes Blaas.

Fall-Winter 2012-2013 is the fifth collection of Marloes Blaas, called 'A Common Silver Spoon' based on a Dutch saying.
Marloes used the theme literally by making actual spoons into necklaces. They were the perfect details to her winter collection inspired by the after war period.

“In other collections I used to look at the forties; this time I focused more on the fifties, a prosperous period in which everyone seemed to be doing well. It was a time of solidarity, working together and large families. Especially those family portraits intrigued me. I started looking and old photo-albums from my mother’s family (she grew up in a family of 12 children). People used to really dress up in their best clothes. They didn’t look at all like themselves, but they did put a lot of effort into those pictures. I used bits and pieces of looks from that time and translated them into something modern”.
She showed a total of 20 looks, divided into 3 themes. In the first part jewelry plays a big role. She used real silver spoons and made necklaces out of them. The clothes in this first part are heavy, dark and are made in shades of grey and black.

The second part of the collection is more tough. For this part she studied old school pictures. They inspired her to come up with several school uniforms and school bags.

For the third part, which is more about the reconstruction after the war,  she used her own print with rocks. It has shades of burgundy and sand in it.

Marloes Blaas aims "Making wearable clothing for women inspired on long forgotten functionality and details."

The show of Marloes Blaas was supported by Clarks and all the shoes were by the British label. Creative director of Clarks, Paolo Gabrielli is working on a new and more contemporary imago of these wellknown shoes.

Clarks shoes are available in 35 countries among them Greece:

-          The Mall Athens, Ανδρέα Παπανδρέου 35, (Κατάστημα 126),  Μαρούσι, Αθήνα, Τ: +30 210 6300381

-          Notos Galleries, Σταδίου & Αιόλου, 105 51 Αθήνα, T: +30 210 3225950

-          Attica The Department Store, Πανεπιστημίου 9, T: +30 211 1802500