15th AXDW - The new designer awards

Sunday afternoon at the Ethniki Asfalistiki Conference Center in Athens it was all about the new designer awards. Upcoming fashion designers presenting freshness and creativity to compete for three major fashion awards.

Fashionable guests flooded for the second day at the 15th Athens Xclusive Designers Week, to attend the shows of 14 upcoming designers for season Autumn-Winter 2014 -2015 and the awarding of the New Designers Awards hosted by Nick Anadiotis.

Twelve new talents of the design scene showed their collections and competed for prestigious awards: Stavrianna Georgiadi, Nella Ioannou, Sinister, Leon by Ilias Wia, Nikolaos Tsironis, King & Queen, Sandy Antoniou, TwoAs, Ellen S. & F. Erotokritos, Blondie . e, Anastasia Dosi, Storydrops by Electra Vasileiou.

Shortly before the big award last year's winner of the Best New Designer, Loukia Kyriakou, and last year's winner of the Best Trendsetter, 180Degrees, presented the complete collections. More in my following posts.

The jury to evaluate the contestants existed of Vicky Kaya, founder of Fashion Workshop, Annabelle Dos Santos, communications director of the French fashion house Cacharel, Dominique Fantaccino, Country Manager of H & M for Greece and Bulgaria, Katerina Gouma, owner and designer of the label "Underground", Sonia Kazoni, Product Manager of People magazine in Greece, Genevieve Majari, photographer and Claire Ardhuin, public relations manager of the French brand Cacharel.

The organizer of the Athens Xclusive Designers Week, Tonia Fouseki , during her speech at the award ceremony , congratulated all participants for their presentations and spoke in support of the organization to Greek designers but also the importance of new talent , from its inception of .

Here a glimpse of the collections.

Stavrianna Georgiadi

Stavrianni Georgiadi

Nella Ioannou

Sinister

Leon by Ilias Wia

Nikolaos Tsironis

King & Queen

Sandy Antoniou

TwoAs

Ellen Skaroni and Fashion Erotokritos

Blondie E

Anastasia Dosi

Storydrops by Electra Vasiliou

And the winners of this year's competitions are :
Anastasia Dosi, she wowed audience and judges with her unique collection and won the Best New Designer. The award represents the ability of the winner to prepare a capsule collection based on her designs for the label Underground, which will be sold in boutiques Underground and online shop of the label, while sampled at boutiques in Greece and abroad.

Domique Fantaccino, Anastasia Dosi and Mariza Petrakou

The duo TwoAs gave a new impetus to the trends for the next season and was rewarded with the prize Best Trendsetter. The winners will curate an exclusive showcase of H & M Summer Looks at the two flagship stores of H & M - Ermou 54 in Athens and in Thessaloniki, Tsimiski 20.
The showcases will proofread and will be presented in the magazine ELLE.

Nikolaos Tsironis presented a collection with strong influences from art, presenting a very special effect and earned the award of Best Catwalk. The award represents the scholarship FashionWorkshop by Vicky Kaya which includes participation in the summer intensive powered by DEUX HOMMES for three weeks.